Rella Releases ‘ETERNAL’
Palmerston North, New Zealand - Primed for a breakthrough in 2023, rising artist and musical innovator Rella is set to share his debut album ‘ETERNAL’ on September 29th across all platforms and DSP’s. With seductive melodies and melancholic, introspective lyrics, the album is primed to propel Rella to the next level. Home to recent video singles like the Astari-directed “ROCKSTAR”, “ETERNAL” plays out like a series of memories, regrets, and half-hearted resolutions running through a troubled mind on a sleepless night. Kicking off the spiral with the dizzying atmosphere of the intro track, “BELONG” the 26-year-old rapper’s first full-length project quickly pivots into “BROKEN,” a high-energy yet melodic track produced by sound
architect SOGIMURA. The album ebbs and flows comfortably through somber guitar melodies and irresistibly catchy hooks, effortlessly telling the tale of Rellas journey through lovelorn grief and the dizzying highs and lows of a music career.
As the project progresses, Rella begins to put the past behind him on the emotional project highlight, “SELFISH” and though he soon discovers it’s not so simple, he finds closure in realizing his pain is as
valid as it is inescapable, and he’s only as real as his ability to feel it. The album then flows into “ALL ON MY OWN”, a catchy, nostalgic emo-track featuring one of only two project guests, Tommy Ice.
Rella is a rap artist from New Zealand. His music is best described as being both melodic and emotional, with an emphasis on rap and bedroom pop vocals over melancholic guitars and heavy drums.
With over twenty million total Spotify streams and collaborations with popular underground artists like Tommy Ice and 6obby, Rella has managed to cultivate a following that has seen him grow to over 200,000 monthly listeners. Despite this success Rella has been independent since the very beginning, as he believes this allows him to communicate his message in the most authentic way possible.
Killah Trakz On the Making Of “For The Love”
What was the creative process like for this particular "For The Love?"
Once I heard the beat, the lyrics wrote itself. It’s a spiritual process for when I make records. I don’t think, I’m guided by the universe and everything comes together organically. Sort of how an actor becomes his character.
Can you talk about the recording and production process for "For The Love?"
EsK is the architect of the production and we’re both students of the analog realm. My home studio has a bunch of gear at its disposal. Seeing how records were doing in the golden era, I’ve purchased every single piece of equipment to recreate that sonic eloquence.
How do you feel this single represents your artistic identity?
It just represents my feeling of not conforming to standards. Not allowing myself to be held responsible for being and sounding like what’s out and then fade away into obscurity.
Can you tell us a bit about yourself and how you got started in music?
My little brother ( rip Brian Goode ) was the person who introduced me to music. He was like basically my A&R putting me on to what was relevant and buzzing.
What are some of the biggest challenges you have faced as a musician, and how did you overcome them?
The biggest challenge is finances. Having the finances to continue elevating. Unfortunately, I’m competing against majors now and have to present myself like one and move as one.
I’m still figuring out the overcoming part as each release is a new budget. A new campaign. Just have to keep working and investing.
Flares the Spirit On the Making Of “Where You At?”
How does "Where You At?" reflect your musical journey and growth as an artist?
Where You At? is almost like a bookmark in my musical journey. I’ve been writing and making music for a while but since rebranding a few years ago I dropped 2 EPs in 2021 and 2022 that varied greatly in style. Where You At? almost reflects both sounds of those EPs with the instruments and vibe matching the first EP and the energy, carefree style, and wordplay matching the second.
Could you discuss the lyrical themes or messages conveyed in "Where You At?"
Lyrically this kind of works as a recap of what I’ve been up to since the last project. I’ve been working hard since the last release being in the studio, networking, going to shows, etc. whilst also just going through life stuff. Where You At? talks about that but also me just observing things that are happening in music in general. The general message of the song is not being able to see everything that going on and preparing in the shadows.
What has been one of your favorite memories along the path to making this track?
Performing it live for the first time was a good memory for me. I had a show in Hoxton, London and nobody knew the song existed. I announced the song’s release date on stage and everyone was so engaged that by the last chorus, everyone was singing along.
What has been one of the most significant moments of your musical journey so far?
I would definitely say just the people I met along my musical journey. A lot of the people I keep around me I knew outside of music prior to anything else but there is a handful of people I connected on a musical level first that has helped me progress in my art.
Looking ahead, what are your long-term goals and aspirations as a musician?
The sky is the limit for this question. Honestly, I just want to make music I enjoy that reflects myself as a person and is sonically good. I want to take whoever wants to hear it on that journey with me and show them the different layers of a person.
Basically, my aspirations and goal are to make good meaningful music that I enjoy, that people can listen to, and understand more about Flares The Spirt as a person. Everything else on this journey is a plus.
Zenodro Releases “All I Ever Wanted Remix”
ZENODRO HAS THE SUMMER ANTHEM OF 2023 WITH THE ‘ALL I EVER WANTED’ REMIX
Following the release of his single, ‘Villain’, New Jersey native Zenodro continues to show the world why he can not be matched. The melodic prominence embedded throughout his new single, ‘All I Ever Wanted’ remix, is amplified by the catchiness of the pop-inspired beat which will be in your head for days. Joined with rising artists, Hoges and Brian Xavier, ‘All I Ever Wanted’ promises to catch listeners ears and have them yearn for more.
Nelson Alejandro Ordoñez aka Zenodro is a New York City-born rapper and songwriter who was raised in New Jersey. His eclectic sound has been hard to pinpoint to one-genre, with influences including hip-hop, pop, jazz, rock, bachata, and diving into his Colombian roots: cumbia. His lyrical inspirations stem from Eminem, Kanye West, Kendrick Lamar, The Beatles, and Kid Cudi.
NSOV Vaine On the Making Of “Hurting”
Can you tell us about the inspiration behind your single "Hurting" and the story it tells?
I had a broken heart for a long time and i got really tired of it. It got to a point where i got so frustrated with this mindstate i was in, that i tried numbing myself with ignorance. "Hurting" is supposed to highlight that frustration and twisted motivation one might experience through a broken heart. Being tired of feeling down is one hell of a motivator and it can bring out some truly ignorant parts of oneself.
Could you discuss the lyrical themes or messages conveyed in "Hurting?"
When i wrote the song i wanted it to feel like the listener is experiencing this concept through my eyes instead of me just telling a story. Its supposed to feel like youre listening to someones inner monologue while theyre going through it. There isnt really a message in the song, its more like a reminder that a broken heart doesnt nessecarily lead to sad feelings but also ignorance, anger, and maybe even motivation.
How does "Hurting" fit into your overall artistic vision and what can listeners expect from you in the future?
"Hurting" kind of connects whatever my previous music was like and what it sounded like, and what my upcoming music sounds like. I think its a great mix between my two most prevelant styles: hard beats, ignorance and real lyrics mixed with melodic vocals and heartbreak. Theres definitely lots to look forward to.
Can you tell us a bit about yourself and how you got started in music?
I think i was predestined to become an artist although it was never in my plans. Growing up i always sang along to music and paid attention to very specific things in songs and their production but i didnt start actually getting into music until i was maybe like 12. Thats when i discovered 'fruity loops' and started to get into beat making. I was a junkie for new knowledge and spent many many days and nights learning how to produce music. I really started making beats when i was about 14 years old, spending hours on end on learning and practicing my skills. When i was 16 i wrote my first song for fun, it was more satire than anything but alot of people told me it was good so i figured id just keep making songs. Fast forward another couple years and i started actually taking it serious and try being an artist when i was like 19.
Today i'm 24 and i feel like im just now getting started forreal, everything before this was practice.
Are there any specific artists or musicians you dream of collaborating with?
I dont really dream about collaborating with anyone, because i just love so many artists and listen to so much different music, i wouldnt even know who to pick.
But if i had to choose, i would probably say tyler the creator. The man is a genius all around and i can tell by the way he makes his music that he looks for a lot of similar things as me in a good song. Starting with the musical choices he makes, the chords the melodies, the genre influences, to the theme of the song and the lyrics themselves, even the mix. Im fan-girling here a little but thats my answer; i think tyler would be my dream collab.